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The tourist office promotes the territory

Since the start of the year, the tourist office has been able to promote the destination through different media: magazine press, specialized press, blogs, etc. We take stock of the latest publications. Summary: Visibility in the magazine press A new poster campaign for 2024 Beuvron-en-Auge on the radio Visibility in the […]

By Servane, June 7, 2024 Reading time: 3 min(s)

Spring attendance report 

After a calm month of April, the month of May relaunched the tourist season with the unmissable 5-day Ascension Bridge and Pentecost Bridge. A look back at a contrasting spring. Summary: Calm spring holidays Success for the May bridges A summer which promises to be stable Calm spring holidays The […]

By Servane, June 7, 2024 Reading time: 4 min(s)

The tourist office rethinks its strategy

Since the start of the year, the tourist office has embarked on a path of change to rethink its overall strategy. Accompanied by Conteurs, the first agency specializing in travel marketing, the office is working on the vision of tomorrow. Discussed during the annual meeting of socio-professionals, the strategy file began last February. […]

By Benjamin, June 7, 2024 Reading time: 4 min(s)

Bringing back to life the first hours of the Liberation

As part of the 80th anniversary of the Landing, the intercommunal tourist office wanted to mark the occasion by offering, on social networks, a real-time immersion during the first fruits of the Liberation, the night of June 6, 1944. Facts worthy of fiction A few hours before dawn on June 6, 1944 and […]

By Servane, June 7, 2024 Reading time: 2 min(s)

Getting around the area with the Heritage Pass

After having met with great success during previous editions, the Heritage Pass returns in 2024 to allow museum lovers to vary the pleasures at preferential rates. How the Heritage Pass works When purchasing a full-price ticket in one of the partner establishments, a pass is given to visitors. It allows them […]

By Benjamin, April 18, 2024 Reading time: 2 min(s)

Attendance report for the first quarter of 2024

Spring has already begun, and it is time to take stock of the past first quarter. Satisfactory figures to start a year full of promise in view of the major events expected. Summary: First quarter 2024 Winter holidays Easter weekend The next outlook A look back at the first quarter 2024 At […]

By Servane, April 18, 2024 Reading time: 5 min(s)

The Michelin Green Star, an additional distinction for restaurants

Since 2020, the Michelin Guide has had a new distinction: the Green Star. It completes the list of distinctions already awarded (Stars, Bib Gourmand, Michelin Plate) to reward the best culinary experiences. Who is it intended for? How is it obtained? What does she offer in return? The tourist office has done its research and will explain it to you. The Michelin Green Star is […]
By Jocelyne, April 18, 2024 Reading time: 3 min(s)

The tourist office welcomes its new partner manager

Alexandra Gerbault joined the tourist office team in March 2024. To learn more about our new partner center manager, we offer her portrait in questions and answers. Hello Alexandra, can you tell us a little about your professional background and what led you to join the tourist office as […]
By Alexandra, April 18, 2024 Reading time: 2 min(s)

An April Fool's joke to question the community

Every year, the Normandy Cabourg Pays d'Auge tourist office innovates to celebrate the famous April Fool's Day, with a bit of mischief and a lot of humor. In 2024, the office team did not deviate from tradition by launching a most surprising initiative: a fake online store with sweaters with humorous punchlines. THE […]

By Benjamin, April 17, 2024 Reading time: 2 min(s)

Rental fraud: we help you see more clearly

Financial fraud and phishing, we take stock of the methods used by fraudsters with vacation rental owners and the vigilance to be paid to certain requests. Summary: Financial fraud What is phishing? Precautions to take The latest frauds recorded Financial frauds, the most […]
By Servane, March 1, 2024 Reading time: 4 min(s)

Breakfast & tourism: more than 100 participants!

The meeting of socio-professionals from the tourist office took place on Friday February 2, 2024. The opportunity for the teams of the intercommunal tourist office to present the new premises of the head office, take stock of 2023, and give the desired direction over the next 3 years. A look back at this moment […]

By Benjamin, February 7, 2024 Reading time: 3 min(s)

The head office of the intercommunal tourist office is moving

The new head office of the Normandy Cabourg Pays d'Auge intercommunal tourist office is now located in Houlgate, within the Normandy Sports Center (CSN) and more precisely in the Villa Madeleine. For what ? What changes are taking place? What is the impact on the promotion of the territory? The office tells you everything. For what […]

By Benjamin, February 6, 2024 Reading time: 2 min(s)

A year marked by change 

Discover the developments and new features that 2024 has in store for you. Magazine, new website pages, new premises: the office has drawn up a list for you so you don't miss any of the changes looming on the horizon. Summary Coquillage & Colombage: 2024 edition Where to eat, where to sleep, what to do: something new on the site We stop […]

By Benjamin, February 6, 2024 Reading time: 4 min(s)

The tourist office renews its category 1 classification 

On October 30, the tourist office renewed the Category I prefectural classification, for a period of 5 years. Category I: the highest distinction in the ranking The classification in category I is a prefectural ranking valid for 5 years which highlights the performance of a structure in terms of: Reception Information […]

By Benjamin, January 9, 2024 Reading time: 2 min(s)