Are you a professional in the area and would you like to be supported and gain visibility? Discover without further delay the program of the partner center always looking for nuggets!
Summary:
- Your tourist office in a few figures
- Becoming a partner means…
- Our actions
- Partnership packs
- The tourist office, a media at your service
Your tourist office in a few figures
Since 2018, the Normandy Cabourg Pays d'Auge intercommunal tourist office has been classified in Category 1, the highest French distinction for tourist offices.
Around 500 tourism partners trust us.
Join us to be part of a network of professionals working for development and attractiveness of the territory.
Becoming a partner means
- Increase your visibility on our communication tools
- Benefit promoting the territory and its attractiveness
- Activities of our expertise
- To be informed on quality approaches and tourist labels
- Arrange support from your advisor and tools created for your activity
- Join us a network of professionals in the area and participate in events
- Advertisements the highlights of your activity, your events and your new features
The team is always dynamic and attentive, advises us and helps us to promote our sites; this partnership is essential for me.
Dominique Kay-Mouat, director of the Pottery of Mesnil de Bavent
Our actions
Our main objective: to promote the territory's tourism professionals in our communication and ensure their promotion by placing them at the heart of our strategy.
Depending on the partnership you have subscribed to, you ensure the promotion of your offer in our communication media (map, magazine, Les Animés, website, personalized stay booklet), and during the stay advice provided by our reception teams. In addition, depending on the opportunities, your offer may be relayed to tourism institutions, media (press, content creators) and on social networks.
Promote
By choosing to collaborate with us, you benefit from increased visibility and targeted promotion. Our various communication media reach a wide audience and allow you to effectively highlight your offer.
Together, we can create positive synergies and make our destination an essential reference for travelers.
Our reception teams also play a key role in promoting your offer. By providing personalized advice to visitors, they ensure that your activity is highlighted in a relevant and attractive way.
Accompany
Our commitment is to support you with kindness and professionalism so that each of your projects offers unforgettable experiences to our visitors.
As a tourism professional, you have access to general support that helps you develop your visibility in the region. Expand the range of possibilities, develop your reputation and your network by accessing the personalized services offered by the partner center.
Our approach is above all human: our teams are there to listen to you, advise you and support you at each stage of your development.
Our representatives inform you about tourism labels to promote your activity and your commitments, and relay the latest developments in tomorrow's tourism, thanks to constant monitoring of the market. Thanks to their expertise and availability, they provide you with tailor-made advice, adapted to your specific needs and objectives.
Federate
Getting to know each other, exchanging ideas, sharing ideas, creating links: the partners center is the conductor for organizing meetings between professionals in order to unite the network and strengthen local tourism synergy.
We strongly believe that collaboration and sharing of experiences between tourism stakeholders are essential to stimulate innovation and strengthen the attractiveness of our destination. Our goal is to create a friendly and warm environment where each member feels valued and supported.
Depending on the partnership you have subscribed to, you will have access to a dedicated program of activities and moments of conviviality. These events are ideal opportunities to build strong and lasting links between professionals in the sector. They encourage informal exchanges and help build relationships of trust and collaboration.
The availability and responsiveness of the tourist office team result in quality exchanges and this allows us to move forward together.
Thomas Storez, Coordinator – sports educator Association CROQUAN, Houlgate
Whether during workshops, informal meetings or themed evenings, each event is designed to encourage unity between partners.
Partnership packs
There are 3 partnership packs that allow you to develop your reputation and access various advantages.
Media at your service
The tourist office's paper media are a useful means of communication to increase your visibility in the area and reach visitors before and/or during their stay.
Visibility in our editions
The destination magazine: the seduction asset
Make way for the story, the visual and the human to create the “wow” effect that attracts attention and awakens the reader’s senses.
The magazine in a few points:
- visibility over 2 years
- more than 80 pages of inspirations
- a themed writing with an original approach
- advertising inserts
The program Les Animés: the most anticipated
This bimonthly program is widely distributed among tourism stakeholders in the region and can be viewed online.
Anime in a few points:
- a publication every 2 months
- between 30 and 40 pages of festivals and events throughout the territory
- advertising inserts
City maps: the essentials
Markets, accommodation, bus stops, leisure providers as well as a discovery circuit, the essentials are mentioned there, with a bonus map of the territory.
City maps in a nutshell:
- an annual publication
- advertising inserts
- document distributed in 80% of requests
New support: tide times
Highly requested at reception, this new paper support offers increased visibility throughout the year.
Tide times in a few points:
- 2 editions of 20 pages
- 1 year visibility
- advertising inserts
The team is a good relay and the Animés as well as the destination magazine are excellent communication supports.
Testimonial from Antoine & Lucil – La Piazza, Beuvron-en-Auge
To view our print communication materials, go directly to our online kiosk
Visibility on our digital media
Increase your visibility on the web thanks to our modern and efficient tools: website, web campaign, stay log and social networks.
The website: the showcase of the destination
The website is the essential tool for visitors before and during their stay. Anyone looking for information about our destination will at some point visit the office website and therefore the offers from our partners.
The website in a few points in 2023:
- 2 page views
- 630 000 users
- dedicated pages and inspirational articles
The stay logbook: ultra-personalized advice
Used before or during the stay, in physical or remote reception, it is the digital assistant of the stay advisor. It allows to send to the visitor, by email or SMS, a travel guide adapted to his needs.
The stay log in a few points in 2023:
- 14 notebooks published
- over 200 page views
- a personalized offer always at hand
The web campaign: another means of communication
A very good conversion tool to attract new customers, the web campaign is an advertising campaign which is displayed at the top of the page of the listings presenting the tourism players on our website.
The web campaign in a few points:
- 5 places per campaign
- un random display of offers
- a campaign duration of 3 months
New support: online ticketing and screen spots
Online ticketing allows you to expand the marketing offering of your structures (activities and events).
Ticketing in a few points:
- A turnkey product with integration, management, maintenance, promotion and distribution
- An additional opportunity to enhance your offer and win over new customers
Dynamic screens for
inform travelers. Through an animated or fixed spot,
make your offer shine.
The screen spot in a few points:
- A 40-second spot
- Multi-broadcasts in our 4 tourist offices / 7 working hours
Other media that promote you
Depending on the themes and editorial line of the tourist office, partners can be highlighted in the portraits of the destination magazine, press receptions, collaborations with content creators, posts on social networks, the poster QR codes and today's suggestions.
Our collaboration during a social media action allowed us to gain more than 1000 subscribers in three days, a big boost in terms of visibility!
Marina and Julien Morcel – Hotel & Spa Facing the sea, Merville-Franceville-Plage
Do you want to develop your reputation? The tourist office organizes competitions on its social networks. To learn more, contact your partner representative.
Visibility in our tourist offices
4 offices, 4 shops. The reception center is trained in knowledge of the territory and contributes to the promotion of partners. The stay advisors recommend partners and announce them as a priority.
In order to find out what's new, we present the new partners in the area and their activities at the reception center; we organize moments around themes in order to suggest relevant recommendations to travelers.
The fact that our holiday village is referenced by the tourist office represents a guarantee of quality for our public. It also allows us to open up our field of action by making ourselves known to as many people as possible.
Zakia Bellec – Director of the Conquérant Holiday Village, Dives-sur-Mer